While principals and other administrators recognized the potential value of this opportunity for students, several areas emerged as obstacles:
- Each elementary school manages the studio in a different way, so there may not be equal opportunity for all 5th graders to produce video.
- Competition at the middle and high school has not been promoted by the district in any curriculum area.
- Confusion about the connection between the Westies and the Cable Contest.
- Confusion about the real purpose of the Westies.